
The phrase comes from the response dished out when Mummy or Daddy are asked to play a game or read a story or simply run around the garden. Despite children being parents' 'absolute highest priority in life', 80 percent admit they don't devote enough time to them, researchers found.
In fact, according to their study, working parents spend less than an hour a day giving their children one-to-one attention, notching up a mere 36 minutes. Children's responses to the survey painted a similar picture, claiming parents are too preoccupied with working, tidying or checking emails to address their needs.
Almost eight out of ten said they resented being parked in front of the television instead of being entertained and 60 percent said they wished their parents worked less. Two thirds said they would like it if their parents had more time to play with them.









