Resturant Cracker Barrel has changed its logo to comport with the new 'woke' values of its CEO, Julie Felss Masino
Cracker Barrel CEO Julie Felss Masino is steering straight into a "Bud Light" moment - learning nothing in recent years - by abandoning the restaurant chain's half-century-old logo that symbolized nostalgia for rural Americana and the "old country store" experience. Instead, the company has embraced the woke rebranding of many other household names.
The soulless rebranding of the new Cracker Barrel logo has sparked backlash across various social media platforms among conservatives. The previous logo once featured an older gentleman in working-poor clothes, leaning on a wooden barrel, which historically held crackers and dry goods in general stores. In fact, the name "Cracker Barrel" comes from how people a century ago gathered around barrels in country stores to talk, eat crackers, and share stories. The greater understanding of the barrel is that it symbolizes community.
This soulless rebranding (comes as no surprise) is merely a symptom of a globalist cancer spreading deep into America's corporations. This is a far-left and sinister agenda centered on undermining the nuclear family and community, the very pillars that build strong nations.
Just remember: many mega-corps donated millions of dollars to Marxist BLM, a far-left group whose manifesto openly declared war on the nuclear family.
Here's the outrage on X:
Why CEO Masino decided to scrap the half-century-old logo that represented Americana - at a time when DEI and all things woke are being dialed back - is beyond comprehension.
Investors are betting on a boycott of Cracker Barrel restaurants over its new progessive policies
The CEO's glasses are a big giveaway...
pathetic...