.....NEW: Cracker Barrel reveals new logo, CEO Julie Felss Masino says people love their new rebrand.
— Collin Rugg (@CollinRugg) August 20, 2025
"Honestly, the feedback's been overwhelmingly positive that people like what we're doing," Masino told GMA while discussing the overall rebrand.
This logo is depressing. pic.twitter.com/EZVpWLv4Bg