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More than a quarter of kids think Facebook is more important than their parents.

A shocking new study for National Family Week found while two thirds of parents believe the family is the biggest factor in their kids lives, just 49 per cent of children agree.

A huge 28 per cent of youngsters rated Facebook as having more influence over them than money, health, sport, pets and school.

Worryingly less than a quarter of parents thought technology impacted on their children's lives.

Kids living in single parent homes with just a mum found Facebook most important with 62 per cent ranking it their main influence. Just one in ten living with their dad and seven per cent living with both parents though the social networking site important.

Girls cared about it more, with four in ten choosing Facebook as one of the most important things in their life compared to just six per cent of boys.

The study of 3000 parents and 1000 children found 32 per cent of school age kids believed technology had a bigger influence on them than siblings, school, celebrities or grandparents.

Parents believed the media, celebrities and school played the most influential role on their children above technology.

The average age of the children surveyed was 11.