
The Internet giant, which handles nearly two-thirds of the world's Web searches, has been under fire recently over the quality of its results. Google said it changed its mathematical formula late Thursday in order to better weed out "low-quality" sites that offer users little value. Some such sites offer just enough content to appear in search results and lure users to pages loaded with advertisements.
Google has changed its search algorithm in an effort to filter out data from "content farms" in search results. Marcelo Prince, Jessica Vascellaro and Simon Constable discuss how this affect site rankings and revenues for businesses.
Google generates billions of dollars from advertising linked to its search engine, whose influence as a front door to the world's online content and commerce continues to grow by the year. Google's power over the fortunes of so many other companies has made it a target of competitor complaints. It has also faced government investigations, including scrutiny by regulators in the U.S. and Europe.









Comment: Perhaps Global Warming advocates have forgotten that their position constitutes a political agenda too?
Global Warming And The Corruption Of Science