On Monday, some of the biggest names in TV news trooped into Trump Tower for an off-the-record meeting with the president-elect.
It was an all-star cast. Not just on-air stars like Lester Holt, Wolf Blitzer and George Stephanopoulos, but their bosses were also summoned before the Potentate of Fifth Avenue.
The meeting was a huge success — for Donald Trump.
Soon after it broke up, a leak to the
New York Post brought on a story about how thoroughly the president-elect had taken the attendees to task.
With attribution to anonymous tipsters, the
Post wrote: "The meeting was a total disaster. The TV execs and anchors went in there thinking they would be discussing the access they would get to the Trump administration, but instead they got a Trump-style dressing-down. . . .
Trump kept saying, 'We're in a room of liars, the deceitful, dishonest media who got it all wrong.' "
Call it Woodshed Theater, with all the applause lines for the president-elect.
Brandon Friedman, a Virginia-based public relations executive, offered his theory on Twitter: "They walked into an ambush, agreed not to talk about it, then Trump went straight to the
Post with his version."
Then it was just a hop, skip and jump to a big headline on the Drudge Report, with its huge worldwide traffic: "Trump Slams Media Elite, Face to Face." As Business Insider politics editor Oliver Darcy aptly put it,
that is "how a lot of America will see this."The result for the president-elect:
He once again was able to use the media as his favorite foil. Having a whipping boy is more important than ever now that the election is over and there is no Democratic opponent to malign at every turn.Yes, there's no proof that the Trump camp tipped the New York Post, but don't forget, this is someone who used to pose as his own spokesman to spread word of his romantic conquests. And the newspeople were largely unable to provide their own version of events because they had agreed to its being off the record. That's supposed to mean that nobody talks about it — a rule that was immediately broken (which also doesn't speak particularly well for them).
Through anonymous leaks, participants agreed with some aspects of the "total disaster" and disagreed with others, but Trump benefited in the end.
He got a lot of attention,
he got to continue bashing the establishment elite, and he evidently put the TV people on notice that if they want access to him as president, they'll need to bow and scrape. Notably, Trump hasn't held a news conference since July.
On Tuesday, shockingly, a new melodrama arose: Trump's planned meeting at the
New York Times was canceled, then restored.
The
Times played it right. Despite a tweet attack from the president-elect, editors refused to go the off-the-record route with Trump, which was his preference, for obvious reasons — because he wanted again to control the story.
With the exception of a brief off-the-record conversation between
Times publisher Arthur Sulzberger and the president-elect, the meeting was fair game for news stories — as it should be.
Off-the-record was a mistake for the TV people, and it would have been a mistake for the
Times. The paper successfully called Trump's bluff. As much as he professes to despise the
Times, he remains in some ways the Queens boy who lusted after Manhattan success and acceptance.
In many ways, Trump can bypass the traditional press — using YouTube or Twitter to take his message to the world without pesky journalistic fact-checking or filtering.
He has masterfully manipulated the media for the past 18 months — bullying reporters, garnering billions in free publicity and portraying journalists as part of the corporate structure that must be brought down so that the people can triumph.
That's a deeply misleading and dangerous picture. In fact, U.S. citizens need an independent press more than ever.
Journalists, and their corporate bosses, shouldn't allow themselves to be used as props in Trump's never-ending theater.
Comment: It would be nice if the media was in fact independent, did worthwhile fact-checking, and most of all if they held themselves accountable. The decline in people's trust in the media isn't because of Donald Trump. It's because so many news organizations blatantly outed themselves as biased and untrustworthy during the elections. There are plenty of people who have observed this in reporting on foreign policy issues for many years. Now that the issues affect Americans directly, it is much more visible.
Time and time again, the media has shown itself to be irresponsible and untrustworthy. It will take a different a type of examination that many journalists appear to have never learned in order to gain back the public's trust. There are bigger issues at stake than Trump's Hollywood Access moment, which are apparently invisible to elitist apologists. They're so involved in their own bubble, they do not see how their haughty cries of being 'bullied and attacked' fall flat against reality. There's an obvious opportunity for any of the mainstream outlets to begin anew by actually doing some unbiased and truthful reporting. For now and for the foreseeable future, that slot is being filled by RT and Sputnik.
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