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It's hard to imagine in earlier and more puritanical times a feature like "36 of the Greatest Summer Olympic Bulges" appearing in a mainstream American magazine, even one as prurient as Cosmopolitan. Yet fashions shift in all things. And a Cosmo slide show that captures and rates the genital endowments of various male athletes almost immediately went viral across social media. Unprintable here, the subheadline even suggests awarding gold medals for exceptional, uh, performance. ...
Women and gay men are assumed to be the audience for these displays. The truth is, everybody's looking. You can judge that by how quickly the image of the shirtless, oil-slicked Pita Taufatofua — the Tongan taekwondo champion with the body of a bendable action figure — as the flag bearer for his country's Olympics delegation not only stole the show at Friday evening's Parade of Nations but also soon enough thereafter stoked the internet.
Much of the commentary after Mr. Taufatofua's later appearance on "Today" wearing traditional Tongan garb focused on the giddiness of the show's female hosts — Hoda Kotb, Natalie Morales and Jenna Bush Hager — as they lasciviously stroked the shiny torso of an athlete who looked ready to be deep-fried.
Yet there was Matt Lauer, stepping forward gingerly to run a finger over the athlete's biceps. (Al Roker, who had eagerly supplied the sunscreen with which his female co-hosts rubbed Mr. Taufatofua, stood flummoxed on the sidelines.)
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