A protective grandfather received a complimentary pile of bloody paper towels as part of his Black Friday shopping experience, after police slammed him to the floor at a Walmart in Buckeye, Ariz. What did the grandfather do to receive this amazing offer?

According to Fox News Phoenix, the man was shopping with his wife and grandson, just lookin' at the video games, when suddenly a mob of crazy-ass shoppers showed up to attack some of the games, rip their packaging apart, and punch each other (in the name of Baby Jesus, no doubt!).

In an effort to protect his little grandson from all the unruliness, the man - who reportedly had about $600 worth of merchandise in his cart - slipped the video game he was holding in his hand into his pants waistband for a brief moment so he could lift up the boy and carry him to safety. That's when crazy-ass cops showed up and threw him to the ground - shattering his face and producing the "personalized holiday blood towels" you can see in Fox's news reel.

The little grandson also got his own set of towels after the mob trampled upon him. Simultaneous bleeding brings families together!