nescafe alexastorm
© twitter
We were sickened to see this #AlexaStorm Tweet from Nescafé today. While thousands suffer the effects of winter storm Alexa right across the middle east, and as over 1 million refugees from Syria endure the snow and sub-zero temperatures in Lebanon - many of them living in makeshift tents - they are informed that a blanket and a warm cup of Nescafé is all they need.

It will take a lot more than coffee and blankets for those families to weather the storm. Still never mind that when there's potential profit to be made from the suffering of others.