After over 100 years of selling its caramel popcorn snack under the name Cracker Jack, Frito-Lay announced today that it would be rebranded as the less offensive "Caucasian Jack."
"We are very sorry to all the crack---er, I mean, Caucasians we have hurt over the years," said a spokesperson. "Cracker is an offensive stereotype, and we must make sure that all foods and snack products are culturally sensitive. Think about all the white people who have had to suffer in silence as tens of thousands of baseball fans sang out the hurtful lyrics 'Buy me some peanuts and Cracker Jacks.'"
"No more. The bigotry stops today."
The move was applauded by hurt white people, though they are still criticizing Frito-Lay for how pale and pasty-white the Cracker Jack guy is on the logo.
Reader Comments
It is soooo political incorrect, and racist !!!
--- Satire disclaimer ---
BTW, "black" is in Latin niger , and negro in Spanish and Portugese. So, if the n-word is racist, a term like "black death" is well, following the same (il-)logic.
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Empty punctuation: AP to now capitalize 'black' and 'indigenous' - still deliberating whether to do same thing with 'white'
The Associated Press has tweaked its popular style guide to suggest that 'black' and several other ethnic terms be capitalized. 'White', however, did not make the cut, at least immediately,...Take me out
To the crowd
Buy me some peanuts And
CrackerjacksCaucasian jacksI don't care if I never never get back
Let me root, root root
For the home team
If they don't win It's a shame
For it's one, two, Three strikes you're out
At the old ball game!