An online ad company called Turn is using tracking cookies that come back to life after Verizon users have deleted them. Turn's services are used by everyone from Google to Facebook.
An online advertising clearinghouse relied on by Google, Yahoo and Facebook is using controversial cookies that come back from the dead to track the web surfing of Verizon customers.
The company, called Turn, is taking advantage of a hidden undeletable number that Verizon uses to monitor customers' habits on their smartphones and tablets. Turn uses the Verizon number to respawn tracking cookies that users have deleted.
Comment: Bad enough the cellphone companies can track users, considering the information is funneled straight to government monitoring agencies. To re-exploit that for commercial gain in a way that consumers have no control over is worse.
"We are trying to use the most persistent identifier that we can in order to do what we do," Max Ochoa, Turn's chief privacy officer, told ProPublica.
Turn's zombie cookie comes amid a controversy about a new form of tracking the telecom industry has deployed to shadow mobile phone users. Last year, Verizon and AT&T users noticed their carriers were inserting a tracking number into all the Web traffic that transmits from a users' phone - even if the user has tried to opt out.
Users complained that the tracking number could be used by any website they visited from their phone to build a dossier about their behavior - what sites they went to, what apps they used.












Comment: The evil ramifications of this device are too numerous to list. Anyone ever read Margaret Atwood's Oryx & Crake series?